A digital product’s intellectual property, its software, its brand, its content, rarely exists in isolation from the personal data it collects to function. Under the Privacy Act, 2075, businesses that collect or process personal information carry obligations that are easy to overlook when the primary focus is protecting code or a trademark.
We advise technology and digital businesses on the data protection dimension of their products and platforms: drafting privacy notices and consent mechanisms, reviewing data handling and processing terms in vendor and customer contracts, and assessing exposure where a data practice is challenged.
This work is most useful alongside our technology and software practice, where a platform’s data handling, its licensing terms and its underlying code protection are usually assessed together.