Hospitality & Tourism

Brand, franchise, management agreement and content advice for hotels, restaurants, travel operators and tourism businesses.

Refined Himalayan hotel interior in warm stone and dark timber

Legal challenges

Hospitality and tourism businesses trade on reputation and on names guests search for online, so imitation names, fake booking pages and misuse of photographs and reviews cause real commercial harm. International hotel and restaurant brands also arrive through franchise and management agreements that allocate brand rights, standards and fees for many years.

How we help

We register and protect hotel, restaurant and travel brands, act against confusing names and online impersonation, and negotiate franchise, management, licensing and supply agreements so that brand use, standards and exit are clearly defined.

Apex Law Chamber advises hotels, resorts, restaurants and cafe chains, travel and trekking operators, airlines and other tourism businesses on protecting their brands and structuring the commercial arrangements behind them.

Guests choose a hotel, a restaurant or a trek operator by name and reputation, often through a search or a booking platform. We help businesses secure their names, logos and online identities, and act against confusingly similar names, copied websites, fake booking pages and unauthorised use of their photographs and content.

International hospitality brands usually enter Nepal through franchise, licence or hotel management agreements. We advise both brand owners and local operators on these arrangements, including brand standards, fees, territory, approvals, confidentiality and termination, so that each side understands its long-term commitments.

Our Hospitality & Tourism work includes

  • Trademark protection for hotel, restaurant, travel and tour brands
  • Franchise, hotel management and brand licensing agreements
  • Domain names, booking-platform listings and online impersonation
  • Copyright in photographs, menus, marketing and website content
  • Use of music and other copyright works in hotels, restaurants and venues
  • Protection of recipes, processes and other confidential know-how
  • Supplier, concession and partnership agreements